DIRECTION a DESIGN
US-based designer working at
the intersection of brand and technology
to create memorable experiences.
RECENT WORK
Aspen Dental – 2023
Brand Identity / Campaign
Transformed a multi-billion dollar dental brand into a market icon.
TAG Brand Studio – 2024
Systems Design / Design Direction
Launched enterprise Center of Excellence for Brand, providing oversight and guidance five national consumer brands.
Bloomerang – 2025
Photography / Art Direction
Campaign imagery of client portraits for rebrand of leading for-purpose fundraising platform.
Caring Ministries – 2018
Brand Strategy / Brand Identity
Transformed a storied community partner with a legacy of care across Southern Arizona.
Oncoplex Diagnostics – 2015
Campaign / Photography
Global campaign that positioned cancer diagnostics company for successful acquisition.
University of Arizona – 2019
Experience Design
Elevated top-tier university experience with bold event design, featuring innovative print and digital exectutions.
Pima Foundation – 2021
Creative Direction / Brand Identity
Transformed a Bellwether Award-winning community college funding partner, repositioning for future growth.
Looking to make your brand more human, harmonized and balance disjointed expression?
For 10+ years, I’ve had the privilege of working with great brands and good people, guiding design direction and agency growth.
© 2009 — 2025 Stephen T. Yeakley