Role
Art Director / Photographer

Team
Hydrant

Founded with the mission to help each person celebrate their unique beauty, celebrity stylist A. Dickey (the “texture guru”), has built an international following from the ground up. This campaign captured the vitality of all ages and demographics to celebrate Hair Rules rejuvenated product lines for all hair textures. Shot on location at the Hair Rules Salon in lower Manhattan, this series of lifestyle, product, and portraits were used across social media for their global product relaunch.